Jason Fried – Get Real – Inc.com

I have written before about the book Rework and also Getting Real by the same authors.

One of the authors, Jason Fried, also has a column on Inc that is well worth a review.

Articles I really enjoyed include:

Don’t Exaggerate Your Size

Why I Run a Flat Company

Go Ahead, Raise Your Business’s Prices

I find the way Jason writes is very straight forward and to the point – much like the software his company 37Signals creates!

Some Start Up Advice

Here are a couple of recent articles that are definitely worth a read if you are thinking about starting a business:

Evernote Shows Startups: ‘Free’ Can Pay – by concentrating on making customers happy you can use ‘free’ products to make money. Also, don’t get hung up on the percentage of your customers who pay, but the number of customers who pay.

From the latest issue of Idealog a great read by Rowan Simpson about the Mythical Startupmost overnight successes take time!