For those of you unfamiliar with Icebreaker there was recently an article in the New Zealand Herald. While not a comprehensive overview of the business it does outline much of the underlying philosophy of Icebreaker.
One quote mentioned at the BBD conference that I particularly liked was:
“Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away.”
- Antoine de Saint-Exupery
Jeremy shares this attitude in his words:
“It’s much easier to add stuff than take stuff away. Taking stuff away is discipline”